CAPABILITIES / INTELLIGENCE
HG / 04
Intelligence
Every call, lead and dollar traced to its source.
What it is
Intelligence is how we measure. Calls, form leads and sales are tracked back to the search, video or ad that produced them, so you can see what your marketing is earning and we can see what to do more of.
How we do it
We set up tracking at the start: call tracking, analytics and lead sources tied to your real results. Every month we report in plain language what came in, where it came from and what we are changing next.
In Authority SEO & AEO
Call tracking ties every call to the search that sent it, and your report shows the calls, rankings and leads that came from Google and AI search.
In Authority Video
Every video and ad is tracked to leads and revenue, so your report shows which content brings in business, not just views.
What's included
- Call tracking
- Analytics and conversion setup
- Lead source attribution
- Ranking and profile reporting
- Video and ad performance
- A plain-language monthly report
FAQ
What will we see each month?
A plain-language report: the calls and leads that came in and where they came from, what we did that month and what we are doing next.
What access do you need?
Access to the accounts we manage, like your Google Business Profile, and to wherever you record leads and jobs, so results can be tied to revenue. We walk through exactly what we need at the start.
Is reporting an extra cost?
No. Tracking and reporting are part of both packages.