CAPABILITIES / MEDIA ENGINE
HG / 02
Media Engine
Video that proves you are the real deal.
What it is
Media Engine is how we make video: planning what to shoot, shooting it on location or in studio, and editing every piece with captions, color and sound. It produces the content and ad creative for Authority Video, and the footage that makes your search presence convert.
How we do it
Every video starts with a reason to exist: a question your customers ask, a job worth showing or an offer worth pushing. We plan around what your customers already watch, shoot on a schedule that fits your calendar and cut each piece for the feed it will run in.
In Authority Video
Media Engine is the heart of the package: the video content and video ads we plan, shoot, edit and publish for you every month.
In Authority SEO & AEO
With both packages, video gives your Google Business Profile and service pages real footage of your team and your work, the kind of proof that turns a search into a call.
What's included
- Creative direction and planning
- Shoots on location or in studio
- Editing, captions, color and sound
- Short-form and long-form video
- Video ad creative
- Vertical and square cuts for every feed
FAQ
Who produces the video?
Our own team plans, shoots and edits everything. You can see what we produce on our Work page.
Do we have to be on camera?
Not unless you want to be. Plenty of strong video shows the work, the equipment or the crew instead. We plan the format around what you are comfortable with.
Is ad spend included?
No. Ad spend is paid to the platforms and agreed with you before any ad runs. The package covers making the ads and running them.